How to Fail at Ecosystem Building: Think Like a Valedictorian

Apr 21, 2025
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By Chris Heivly, Managing Director at Build The Fort and Startup Community EIR @ Techstars

There is one core goal of our 100+ year-old education factory: get as many students through the system as efficiently as possible. If you boil it down, the entire machine is built to reward those who can find the right answer the fastest. It’s a system optimized for speed, memorization, and standardization.

Some of you crushed it. You learned how to play the game — find the right formula, write the right essay, circle the right multiple-choice bubble. You mastered the art of being smart in a system designed for predictability. Good on you. (Just to be clear, that wasn’t me. I was a mediocre student at best, and never predictable.)

Others scraped by with the help of cheat sheets, SparkNotes, or whatever shortcut could get them through the next test. Either way, the game was the same: regurgitate the information, move on. Pass, repeat.

But here’s the thing: that mindset will wreck you in ecosystem building.

If you’ve spent your professional life searching for the “right” answer, prepare to get humbled. Because in the world of startup communities and ecosystem building, there is no cheat code. No back-of-the-book answer key. No standardized test to ace.

In fact, let me go ahead and give you a harsh truth:

Want to fail at ecosystem building? Spend all your time and money looking for the right answer.

You’ll drown in frameworks, case studies, and best practices while your community sits idle, waiting for something real to happen.

Ecosystem building is messy. It’s nonlinear. It’s about relationships, not roadmaps. It’s more jazz than symphony — less "do steps A through Z" and more "improvise with the people who showed up."

What works in Boulder won’t work in Buffalo. What ignited Raleigh might fall flat in Reno. You can’t copy-paste your way to a thriving community. You have to listen, adapt, test, and fail forward.

So if you're stepping into this role — whether as a community manager, economic developer, founder, or local champion — bring your curiosity, your patience, and your empathy. But leave your craving for the "right" answer at the door.

Because this work? It's about building trust, not scoring points. It's about creating the conditions for others to succeed, not checking boxes. And it’s definitely not about getting an A.

Let’s stop trying to win the old game. Let’s succeed with learning the new game.


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About the Author
Author
Chris Heivly

Chris is one of the nation’s leading experts on launching startups and has been dubbed the “Startup Whisperer.” He co-founded MapQuest, is an angel investor, ran a corporate venture fund and 2 micro venture funds (directed over $75M), and was most recently SVP Innovation with Techstars. Chris just released his new book, The Startup Community Builder’s Field Guide for founders, investors and economic development leaders to better accelerate their ecosystem.